Category: Analytics/Attribution
Digital experience analytics, heatmaps, session replay, and AI insight.
ContentSquare is the enterprise digital experience analytics platform, session replay, heatmaps, journey analysis, AI-driven friction detection, and product-experience optimisation for sites and apps. Used by enterprise ecommerce, media, and B2B teams. Acquired Hotjar in 2024 and is consolidating mid-market into the same stack. AI features (Insights) automatically surface friction points and revenue opportunities. Pricing reflects enterprise positioning; Hotjar remains the SMB on-ramp.
Enterprise experience analytics platform combining session replay, heatmaps, and AI insight surfacing. Worth using if you're a serious ecommerce or product team and Hotjar feels too lightweight for your scale.
Best for: Enterprise ecommerce and digital teams optimising high-traffic sites and apps with deep journey analysis.
Pricing: Custom (Enterprise)
Rating: 4/5