Category: Sales/CRM
Cheap CRM in pounds, but AI is metered on top.
Freshsales is Freshworks' sales CRM, covering contact and deal management, pipelines, built-in phone and email, sequences, forecasting and reporting, with a clean interface and a low entry price. Its AI, Freddy, has shifted from a bundled copilot to metered agents charged per session as an add-on, with a one-off free allowance. Pricing is published in pounds across three tiers, and the free tier has been removed. Note the URL changed, with the older sales-specific pricing path now returning an error. There is no MCP server for the CRM: Freshworks has shipped MCP for its service desk and a developer portal server, but nothing exposing CRM data, so any Freshsales MCP option you find is third-party.
Good value and the pound pricing at seven pounds a user makes it one of the cheapest credible CRMs available, with a cleaner interface than most at that level and built-in phone and email that competitors charge extra for. For a small sales team it does the job without a project. Two things changed that are worth knowing. The free tier has gone, so there is no longer a no-cost entry point. And Freddy moved from a bundled copilot to metered per-session agents sold as an add-on, which means AI is now a variable cost on top of seats rather than included, putting it behind Zoho on total predictability. There is no MCP server for the CRM despite Freshworks shipping them elsewhere in its range, which is a notable gap. EU hosting exists in Dublin and Frankfurt but is plan-gated and fixed at signup, with no UK-only region.
Best for: Small sales teams who want a capable CRM in pounds at the lowest credible price.
Pricing: From £7/user/mo billed yearly (Paid)
Rating: 4/5