Organiser: SMX
Dates: 2027-04-06 – 2027-04-07
Format: In-person
Location: Munich, Germany
Germany's largest search marketing conference. AI Overviews, GEO, and AI-first SEO/PPC strategy are the central 2027 themes.
Europe's largest dedicated search marketing conference, now built entirely around AI Overviews, GEO, and AI-first SEO/PPC strategy. Worth attending if you want editorially vetted, vendor-neutral guidance on generative AI in search rather than another platform's sales pitch.