AI Writing Tools

Reviewed AI Writing tools for AI-native marketers.

• Anyword — Predictive copy scoring, which is its only real moat.
• ContentBot — Alive but frozen. A relic of the wrapper era.
• Copy.ai — Now a GTM platform, not a copywriting tool.
• EarnDraft — Generates lead magnets, workbooks and ebooks.
• Grammarly — Writing quality across every app, now £10 a month.
• HyperWrite — A capable writing assistant with a credibility footnote.
• Jacquard (formerly Phrasee) — UK-built agentic copy, optimised for revenue not opens.
• Jasper — GEO and brand governance. No longer a copywriter.
• Markup AI (formerly Acrolinx) — Enterprise content governance at real scale.
• Pangram Labs — AI detection with a published false-positive rate of 1 in 10,000.
• Persado — Agentic copy for regulated brands, narrowed to US finance.
• QuillBot — Rewriting, grammar and citation tools in one tidy writing assistant.
• Rytr (now Engage) — Pivoted from AI writer to relationship intelligence.
• Writer — Enterprise AI platform. No longer a writing tool, or self-serve.
• Writesonic — Pivoted entirely to AI search visibility monitoring.