Lead Gen/Data Tools

Reviewed Lead Gen/Data tools for AI-native marketers.

• 6sense — Account intelligence and intent, now a signal layer.
• Apollo.io — Contact data, sequencing and dialling in one, MCP on every plan.
• Audience Loop (iCustomer) — Warehouse-native audience building, callable from Claude.
• Auto-Respond — US service-trades lead response. Little use from the UK.
• Cognism — The B2B data provider built for European compliance.
• Demandbase — ABM with the better-documented MCP of the two.
• Dripify — Multi-step LinkedIn outreach that runs while you are offline.
• GoHalves — Matched co-marketing for tech brands. Trade audiences, not ad budgets.
• Gojiberry AI — Signal-based outbound that spots who is already paying attention.
• Hunter — Email finding and verification, billed in pounds.
• Instantly — Cold outbound at scale, with the deliverability engineering behind it.
• Leadfeeder — See which companies visited your site without filling anything in.
• LeadIQ — Contact data with a Claude connector, priced steeply.
• lemlist — Multichannel outbound with MCP and pricing in pounds.
• Lusha — B2B contact data with a browser extension your team will actually use.
• Outreach — Sales execution at enterprise scale, MCP behind an add-on.
• PeerPush — A paid launch directory. Treat the backlink pitch carefully.
• Reply.io — Multichannel sequencing with a capable AI SDR on top.
• Salesloft — Merged with Clari. Check the 2025 breach in diligence.
• Senja — Testimonial collection and display, with a Claude connector.
• Smartlead — Cold email at scale. Read the PECR note before buying.
• Starnus — Brief it on your ICP once, it runs the outbound week by week.
• Surfe — EU-hosted contact data with the best-engineered MCP here.
• ZoomInfo — The deepest US B2B dataset, with a litigation history.